Are you tired of CX case studies about megawatt brands in high-profile consumer categories (think: Apple, Uber and Amazon)? Do you wonder how the little guys - or even the medium-sized guys - are doing CX? Would you like to hear about the CX challenges and successes of companies that are more like yours?
This webinar is for you.
Sure, we can all learn from the big guys. But for every Amazon or USAA, there are 5 other “unsung hero” organizations that are killing it on the CX front. This webinar will introduce you to 15 lesser-known CX leaders whose stories deserve more airtime.
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Michael is a best-selling author on digital transformation and customer experience, and has on over a dozen “Global CX Thought Leaders” lists. He's also a Teaching Fellow at UC Berkeley’s Lester Center for Entrepreneurship and Innovation at The Haas School of Business.
“We see a change in direction at Microsoft. And McorpCX helped us with that – they set up the framework, they set the vision of how to do it, they co-created with us, they trained us. We are now able to operate with a much more outside-in, customer-obsessed approach than we could two years ago.”- Microsoft - Chief Experience Architect, Customer and Partner Experience
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