- Who We Serve
Today's customers are digital first, but not digital only. They desire different, connected experiences that meet their quickly evolving expectations. In this webinar, we'll explore best practices B2B leaders use to leverage and activate a Customer Centric Operating Model.
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Michael Hinshaw and Graham Clark have decades of experience teaching professionals in industry leading organizations how to create and implement and CX Driven Sales and Marketing Model. And they have pioneered and refined the model that empowers business leaders to tactically drive meaningful, impactful, ROI proven results.
Key takeaways from this webinar include:
As Vice President of Market Development, Graham and his team help keep everyone busy. He helps McorpCX continually grow by combining his sales, client and partner management talents with his passion for technology-driven experience transformation.
Michael is a best-selling author on digital transformation and customer experience, and has on over a dozen “Global CX Thought Leaders” lists. He's also a Teaching Fellow at UC Berkeley’s Lester Center for Entrepreneurship and Innovation at The Haas School of Business.
“We see a change in direction at Microsoft. And McorpCX helped us with that – they set up the framework, they set the vision of how to do it, they co-created with us, they trained us. We are now able to operate with a much more outside-in, customer-obsessed approach than we could two years ago.”
- Microsoft - Chief Experience Architect, Customer and Partner Experience