The Customer Experience Value Chain: Paving The Way to Advocacy Report
Great customer experiences don’t happen by accident. They’re what results when companies rigorously research, plan for and execute their CX strategies.
This report demystifies the CX value chain, making it possible for companies of any size to bring CX rigor to their organization. In it, you’ll learn:
- The 4 steps best-in-class companies are taking to lay a foundation for CX success
- The top reasons every company should manage the customer journey
- Keys for turning strategy into results-driving reality