Despite the continually accelerating pace of digitally-led disruption, most “Voice-of-the-Customer” (VoC) programs still rely primarily on email surveys to learn what their customers say, while “Voice-of-the-Business” (VoB) brings internal perspectives into the equation.
The missing link? What customers actually do.
Here’s where NextGen Voice-of-Analytics (VoA) fits in. By adding VoA to the mix, brand marketers and customer experience (CX) leaders get customer understanding (and measurable ROI on their listening investments) at levels never before available
In this fast-paced, expert-led webinar, you’ll learn how to integrate VoC, VoB and VoA to solve your business problems by understanding and meeting customer’s needs in new ways.
Dive into the potential of modern, digitally-driven customer insights to learn:
Hear Michael Hinshaw, best-selling author, Top 20 ranked global CX thought leader and founder of McorpCX, and Harry Maugans, President of Clickagy, share how CX and business leaders are leveraging NextGen customer listening to drive transformational results for companies of all sizes.